Our Brand

Ngôn ngữ / Language
Trusted Partnerships
Trusted Partnerships
We build long-term relationships based on integrity and mutual respect.
Global Connections
Global Connections
Expanding Vietnamese agriculture to the world through strong networks and collaboration.
Commitment to Quality
Commitment to Quality
Every product reflects our dedication to safety, sustainability, and excellence.
cây lứa nước
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JOURNEY TO IMPROVE VIETNAMESE AGRICULTURAL PRODUCTS

Behind every grain of rice, every fruit, every Vietnamese agricultural product is the sweat, effort and pride of the farmer. We aspire to bring those values beyond the fields, closer to every meal and the hearts of consumers.

THE VALUES WE PURSUE

  • Quintessence from Vietnam: Honoring the original flavor, imbued with Vietnamese identity.

  • Clean and sustainable: Safe cultivation, respecting nature and the environment.

  • Transparent and reputable: Each product has a clear story about its origin.

  • Accompanying farmers: Not only production, but also sharing, improving the life of rural communities.

BRAND COMMITMENT

  • Family meals are the gatherings of love that nourish the human heart and strengthen the bond between generations. A warm bowl of rice, a delicious meal, and a joyful family — these are the true ingredients of happiness.

  • We believe that a fulfilled life is the greatest value, and we are proud to share our recipe for happiness with families around the world.

OUR DIFFERENCE

  • We take pride in offering the finest tropical fruits and premium rice, sourced directly from local Vietnamese farmers. Each product reflects the true essence of Vietnam – natural, healthy, and bursting with authentic flavor.

  • When you choose us, you will be served “A Real Taste of Vietnam.

MISSION TO SPREAD

Minh Phong is not only about us – it is also a tribute to our motherland, to our farmers, and to those who cherish the authentic flavors of Vietnam.

JOURNEY TO IMPROVE VIETNAMESE AGRICULTURAL PRODUCTS

Every product we create carries the dedication of Vietnamese farmers, aiming to deliver clean, high-quality agricultural goods while elevating the value of Vietnam’s heritage in the global market.